{"id":4007,"date":"2022-11-09T15:46:39","date_gmt":"2022-11-09T15:46:39","guid":{"rendered":"https:\/\/zutrix.com\/blog\/?p=4007"},"modified":"2022-11-09T15:46:39","modified_gmt":"2022-11-09T15:46:39","slug":"negative-seo","status":"publish","type":"post","link":"https:\/\/zutrix.com\/blog\/negative-seo\/","title":{"rendered":"How to Detect And Prevent Negative SEO Attacks?"},"content":{"rendered":"<p><span style=\"font-weight: 400\">Are you observing a <a href=\"https:\/\/zutrix.com\/blog\/9-possible-reasons-why-your-site-rankings-dropped-2021\/\">downfall in your search traffic<\/a> in recent times?<\/span><\/p>\n<p><span style=\"font-weight: 400\">No, it might not always be because of the new Google algorithm update.<\/span><\/p>\n<p><span style=\"font-weight: 400\">It might happen because of negative SEO as well.<\/span><\/p>\n<p><span style=\"font-weight: 400\">But the question is: what exactly is negative SEO? And why it can be a villain for your <a href=\"https:\/\/zutrix.com\/blog\/drive-traffic-to-your-website\/\">search traffic<\/a>?<\/span><\/p>\n<p><span style=\"font-weight: 400\">That&#8217;s what we&#8217;re going to discuss in this post.<\/span><\/p>\n<p><span style=\"font-weight: 400\">In this post, we&#8217;ll discuss what negative SEO is, different types of negative SEO, and how you can detect and prevent this from happening to your website.<\/span><\/p>\n<p><span style=\"font-weight: 400\">So without much further delay, let&#8217;s dive in.<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_73 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69db9f8d107f2\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69db9f8d107f2\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/zutrix.com\/blog\/negative-seo\/#What_is_Negative_SEO\" title=\"What is Negative SEO?\">What is Negative SEO?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/zutrix.com\/blog\/negative-seo\/#Does_Negative_SEO_Really_Work\" title=\"Does Negative SEO Really Work?\">Does Negative SEO Really Work?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/zutrix.com\/blog\/negative-seo\/#Different_Types_of_Negative_SEO_Attacks\" title=\"Different Types of Negative SEO Attacks\">Different Types of Negative SEO Attacks<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/zutrix.com\/blog\/negative-seo\/#1_Website_Hack\" title=\"1. Website Hack\">1. Website Hack<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/zutrix.com\/blog\/negative-seo\/#2_Spammy_Backlinks\" title=\"2. Spammy Backlinks\">2. Spammy Backlinks<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/zutrix.com\/blog\/negative-seo\/#3_Fake_Link_Removals\" title=\"3. Fake Link Removals\">3. Fake Link Removals<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/zutrix.com\/blog\/negative-seo\/#4_Fake_Negative_Reviews\" title=\"4. Fake Negative Reviews\">4. Fake Negative Reviews<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/zutrix.com\/blog\/negative-seo\/#5_Creating_Duplicate_Content\" title=\"5. Creating Duplicate Content\">5. Creating Duplicate Content<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/zutrix.com\/blog\/negative-seo\/#How_to_Detect_And_Prevent_Negative_SEO\" title=\"How to Detect And Prevent Negative SEO\">How to Detect And Prevent Negative SEO<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/zutrix.com\/blog\/negative-seo\/#1_Run_Backlink_Audits_Regularly\" title=\"1. Run Backlink Audits Regularly\">1. Run Backlink Audits Regularly<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/zutrix.com\/blog\/negative-seo\/#2_Secure_Your_Website\" title=\"2. Secure Your Website\">2. Secure Your Website<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/zutrix.com\/blog\/negative-seo\/#3_Keep_An_Eye_on_Copied_Content\" title=\"3. Keep An Eye on Copied Content\">3. Keep An Eye on Copied Content<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/zutrix.com\/blog\/negative-seo\/#4_Report_Fake_Negative_Reviews\" title=\"4. Report Fake Negative Reviews\">4. Report Fake Negative Reviews<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/zutrix.com\/blog\/negative-seo\/#Conclusion\" title=\"Conclusion\">Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"What_is_Negative_SEO\"><\/span><span style=\"font-weight: 400\">What is Negative SEO?<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img decoding=\"async\" class=\"lazyload alignnone size-full wp-image-4011\" src=\"https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/What-is-negative-SEO.png\" data-orig-src=\"https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/What-is-negative-SEO.png\" alt=\"What is negative SEO\" width=\"1920\" height=\"1080\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271920%27%20height%3D%271080%27%20viewBox%3D%270%200%201920%201080%27%3E%3Crect%20width%3D%271920%27%20height%3D%271080%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/What-is-negative-SEO-200x113.png 200w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/What-is-negative-SEO-300x169.png 300w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/What-is-negative-SEO-400x225.png 400w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/What-is-negative-SEO-600x338.png 600w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/What-is-negative-SEO-768x432.png 768w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/What-is-negative-SEO-800x450.png 800w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/What-is-negative-SEO-1024x576.png 1024w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/What-is-negative-SEO-1200x675.png 1200w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/What-is-negative-SEO-1536x864.png 1536w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/What-is-negative-SEO.png 1920w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<p><span style=\"font-weight: 400\">Negative SEO is a practice when competitors use black hat SEO techniques to bring your ranking and search traffic down.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Competitors can implement a bunch of black-hat SEO tactics to try make your website evil in the eyes of Google.<\/span><\/p>\n<p><span style=\"font-weight: 400\">This is completely an unethical and illegal activity, but sadly some companies and website owners do this very often to knock out their competitors out of the game.<\/span><\/p>\n<p><span style=\"font-weight: 400\">But you don&#8217;t have to worry if you ever get hit by negative SEO from any of your competitors.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Just like any of your competitors can use black hat tactics to hurt your SEO rankings, you can also detect and prevent them quite easily.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Later in this post, we&#8217;ll show you how you can do that.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Does_Negative_SEO_Really_Work\"><\/span><span style=\"font-weight: 400\">Does Negative SEO Really Work?<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400\">Yes, it does work.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Some people might debate on the effectiveness of this type of attacks.<\/span><\/p>\n<p><span style=\"font-weight: 400\">But in reality, it does work, and it does impact the search traffic of thousands of websites.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Ranking on Google or any other search engine is a competitive game. Whoever crosses the line first, wins.<\/span><\/p>\n<p><span style=\"font-weight: 400\">That&#8217;s why it&#8217;s very common these days for people to use negative SEO in their favor.<\/span><\/p>\n<p><span style=\"font-weight: 400\">At the end of the day, anything is fair in love, war, and business.<\/span><\/p>\n<p><span style=\"font-weight: 400\">However, it&#8217;s also true that it doesn&#8217;t work 100% all the time. And it might not show the effects instantly.<\/span><\/p>\n<p><span style=\"font-weight: 400\">But overall, negative SEO can be dangerous for your website if you don&#8217;t detect and eliminate that early on.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Different_Types_of_Negative_SEO_Attacks\"><\/span><span style=\"font-weight: 400\">Different Types of Negative SEO Attacks<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400\">Your competitors can do plenty of different attacks to harm your SEO rankings negatively.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Let&#8217;s look at each of the attacks and understand how people actually run negative SEO attacks.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_Website_Hack\"><\/span><span style=\"font-weight: 400\">1. Website Hack<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400\">This is the most effective negative SEO tactic your competitor can use to break your backbone completely.<\/span><\/p>\n<p><span style=\"font-weight: 400\">If anyone hacks and breaks into your website, they can essentially do whatever they want.<\/span><\/p>\n<p><span style=\"font-weight: 400\">That means they can also completely destroy your SEO and vanish your website from Google search.<\/span><\/p>\n<p><span style=\"font-weight: 400\">They can delete your content, include restricted words or content, redirect your website to other pages, and do plenty of things to ruin your SEO efforts totally.<\/span><\/p>\n<p><span style=\"font-weight: 400\">This is by far the most dangerous type of negative SEO attack that happens, and if you don&#8217;t have strong security or backup, you could lose your entire website too.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Spammy_Backlinks\"><\/span><span style=\"font-weight: 400\">2. Spammy Backlinks<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400\">Creating spammy backlinks is the most common type of negative SEO attack that competitors do.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Competitors can run these attacks completely off-page without accessing your website, which makes it easier for them to destroy your SEO.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Hacking a website is tough (if the website has strong security), and not everyone can do this.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">But almost anyone can create spammy backlinks to any website, which makes the entry barrier super low.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Your competitors can hire SEO companies, use automated software or PBNs (public blog networks) to create toxic <a href=\"https:\/\/zutrix.com\/blog\/link-building-strategies\/\">backlinks to your website<\/a> at scale.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Fake_Link_Removals\"><\/span><span style=\"font-weight: 400\">3. Fake Link Removals<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400\">Link removal is another form of negative SEO attack that happens quite often.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Attackers can pretend to be like you and send out fake link removal requests to webmasters.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Sometimes, they even can act like they&#8217;re an agency working on your behalf and submit requests to remove your backlinks.<\/span><\/p>\n<p><span style=\"font-weight: 400\">The success rate of this attack varies a lot. Sometimes it does work, and sometimes it doesn&#8217;t.<\/span><\/p>\n<p><span style=\"font-weight: 400\">But it&#8217;s always better to protect your website from these types of threats.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"4_Fake_Negative_Reviews\"><\/span><span style=\"font-weight: 400\">4. Fake Negative Reviews<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400\">Fake negative reviews don&#8217;t necessarily impact your SEO performance directly, but it does damage your brand reputation, which leads to less search traffic and poor SEO performance.<\/span><\/p>\n<p><span style=\"font-weight: 400\">So, in short, fake negative reviews won&#8217;t just impact your SEO performance but will also ruin your brand reputation.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Yet the fact is almost all big or small businesses do this to knock out their competitors.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"5_Creating_Duplicate_Content\"><\/span><span style=\"font-weight: 400\">5. Creating Duplicate Content<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400\">Duplicate content is a very common issue within the SEO space.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Attackers can scrap your website content and create a duplicate of your content to confuse the search engines.<\/span><\/p>\n<p><span style=\"font-weight: 400\">This will dilute your search visibility, and Google will give your content way less weightage in the search results.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_to_Detect_And_Prevent_Negative_SEO\"><\/span><span style=\"font-weight: 400\">How to Detect And Prevent Negative SEO<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400\">Attackers can strike your website anytime without any prior warning to knock you out of the race.<\/span><\/p>\n<p><span style=\"font-weight: 400\">In this competitive world, people will always try to crush you and throw you out of the game.<\/span><\/p>\n<p><span style=\"font-weight: 400\">But luckily, you can always detect and prevent these types of attacks on your website and safeguard your website from any type of threats that might harm your SEO performance.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_Run_Backlink_Audits_Regularly\"><\/span><span style=\"font-weight: 400\">1. Run Backlink Audits Regularly<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400\">If you want to prevent your website from the most dangerous negative SEO attack, you have to run backlink audits regularly.<\/span><\/p>\n<p><span style=\"font-weight: 400\">As mentioned earlier, building spammy and toxic backlinks is one of the most common types of attacks to harm your SEO.<\/span><\/p>\n<p><span style=\"font-weight: 400\">It&#8217;s also one of the easiest ways because attackers can create tons of toxic backlinks by using software or hiring an agency to do the work at a really cheap cost.<\/span><\/p>\n<p><span style=\"font-weight: 400\">That&#8217;s why you must take extra caution to protect your backlink profile.<\/span><\/p>\n<p><span style=\"font-weight: 400\">You can use <a href=\"https:\/\/zutrix.com\/backlink-monitoring\">Zutrix&#8217;s backlink monitoring<\/a> feature to easily monitor newly created or lost backlinks on your website from a single dashboard.<\/span><\/p>\n<p><img decoding=\"async\" class=\"lazyload alignnone size-full wp-image-4008\" src=\"https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/Zutrix-backlink-monitor.png\" data-orig-src=\"https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/Zutrix-backlink-monitor.png\" alt=\"Zutrix backlink monitor\" width=\"3006\" height=\"1756\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%273006%27%20height%3D%271756%27%20viewBox%3D%270%200%203006%201756%27%3E%3Crect%20width%3D%273006%27%20height%3D%271756%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/Zutrix-backlink-monitor-200x117.png 200w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/Zutrix-backlink-monitor-300x175.png 300w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/Zutrix-backlink-monitor-400x234.png 400w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/Zutrix-backlink-monitor-600x350.png 600w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/Zutrix-backlink-monitor-768x449.png 768w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/Zutrix-backlink-monitor-800x467.png 800w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/Zutrix-backlink-monitor-1024x598.png 1024w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/Zutrix-backlink-monitor-1200x701.png 1200w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/Zutrix-backlink-monitor-1536x897.png 1536w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/Zutrix-backlink-monitor.png 3006w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 3006px) 100vw, 3006px\" \/><\/p>\n<p><span style=\"font-weight: 400\">We at Zutrix also have a backlink scoring system that analyzes your backlinks individually and gives them a particular score.<\/span><\/p>\n<p><span style=\"font-weight: 400\">These features make it super easy to find out toxic backlinks without doing any manual work.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Even if you use other SEO tools, you still have to find out the toxic backlinks manually.<\/span><\/p>\n<p><span style=\"font-weight: 400\">But Zutrix made it super easy and efficient.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Once you find out the toxic backlinks, you disavow them and get rid of the toxic backlinks using the disavow feature of the Zutrix backlink monitor.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Secure_Your_Website\"><\/span><span style=\"font-weight: 400\">2. Secure Your Website<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400\">Hacking your website is the most dangerous type of negative SEO anyone could do to your website.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Although it&#8217;s not as common as other attacks, it&#8217;s still a massive issue that many people face around the globe.<\/span><\/p>\n<p><span style=\"font-weight: 400\">The attackers can hack your website and mess up with your content, sitemap, and robot.txt file to destroy your website&#8217;s SEO rankings.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Sometimes, they can even delete your website or block search engine crawlers from crawling through your website.<\/span><\/p>\n<p><span style=\"font-weight: 400\">If attackers get access to your website, they can do thousands of things to hurt your SEO that you can&#8217;t even imagine.<\/span><\/p>\n<p><span style=\"font-weight: 400\">That&#8217;s why protecting your site from any hacking threat should always be your first priority.<\/span><\/p>\n<p><span style=\"font-weight: 400\">You can do plenty of things to protect your website or hire a web security agency to monitor and secure your website from any threat.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Keep_An_Eye_on_Copied_Content\"><\/span><span style=\"font-weight: 400\">3. Keep An Eye on Copied Content<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400\">This is the easiest form of negative SEO attack someone can do to your website.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Attackers can scrape and copy all of your content and post it on other websites to bang your website with <a href=\"https:\/\/zutrix.com\/blog\/canonical-url\/\">cannibalization issues<\/a>.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Sometimes people might just try to copy your content just for the sake of FREE content, and they don&#8217;t have any intention to hurt your site.<\/span><\/p>\n<p><span style=\"font-weight: 400\">But still, you have to keep cautious and keep yourself on the safer side.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Google generally doesn&#8217;t like duplicate content on multiple websites as it confuses the search engines to evaluate which page they should rank high.<\/span><\/p>\n<p><span style=\"font-weight: 400\">And because of this confusion, the page never ranks at the top of the search result.<\/span><\/p>\n<p><span style=\"font-weight: 400\">This is the most common form of negative SEO attack because it doesn&#8217;t require much effort, and the impact can be terrible.<\/span><\/p>\n<p><span style=\"font-weight: 400\">But you don&#8217;t have to worry.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Just like any other problem, there is a solution available for this as well.<\/span><\/p>\n<p><span style=\"font-weight: 400\">You can use tools like <a href=\"https:\/\/www.copyscape.com\/\" class=\"external\" rel=\"nofollow\" target=\"_blank\">Copyscape<\/a> and <a href=\"https:\/\/grammarly.com\/\" class=\"external\" rel=\"nofollow\" target=\"_blank\">Grammarly<\/a> to quickly find out all of your copied content published on the web.<\/span><\/p>\n<p><span style=\"font-weight: 400\">And once you find out about the copied content, you can either email them to take that content down or file a DMCA complaint.<\/span><\/p>\n<p><img decoding=\"async\" class=\"lazyload alignnone size-full wp-image-4009\" src=\"https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/DMCA-Complaint.png\" data-orig-src=\"https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/DMCA-Complaint.png\" alt=\"DMCA Complaint\" width=\"1597\" height=\"733\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271597%27%20height%3D%27733%27%20viewBox%3D%270%200%201597%20733%27%3E%3Crect%20width%3D%271597%27%20height%3D%27733%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/DMCA-Complaint-200x92.png 200w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/DMCA-Complaint-300x138.png 300w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/DMCA-Complaint-400x184.png 400w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/DMCA-Complaint-600x275.png 600w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/DMCA-Complaint-768x353.png 768w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/DMCA-Complaint-800x367.png 800w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/DMCA-Complaint-1024x470.png 1024w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/DMCA-Complaint-1200x551.png 1200w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/DMCA-Complaint-1536x705.png 1536w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/11\/DMCA-Complaint.png 1597w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 1597px) 100vw, 1597px\" \/><\/p>\n<p><span style=\"font-weight: 400\">Once you file the <a href=\"https:\/\/www.dmca.com\/\" class=\"external\" rel=\"nofollow\" target=\"_blank\">DMCA complaint<\/a>, Google will take some time to validate the complaint, and once it&#8217;s verified, Google will remove the content from their search engine.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"4_Report_Fake_Negative_Reviews\"><\/span><span style=\"font-weight: 400\">4. Report Fake Negative Reviews<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400\">If you&#8217;re running a small or mid-size business, reviews are going to be the most important marketing asset of your business.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Like positive reviews can grow your business beyond limits, negative reviews can hurt your business too badly as well.<\/span><\/p>\n<p><span style=\"font-weight: 400\">That&#8217;s why as a business, you always have to make sure to maintain healthy reviews online by providing your customers with the best service possible.<\/span><\/p>\n<p><span style=\"font-weight: 400\">But when your get hit by fake negative reviews by one of your shady competitors, you can&#8217;t do much about that.<\/span><\/p>\n<p><span style=\"font-weight: 400\">And those fake reviews will create a bad image of your business in front of your new customers.<\/span><\/p>\n<p><span style=\"font-weight: 400\">On top of that, it will impact your SEO results as well.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Yes, you heard that right.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Even <a href=\"https:\/\/support.google.com\/business\/answer\/7091?hl=en\" class=\"external\" rel=\"nofollow\" target=\"_blank\">Google stated<\/a> that online reviews could be one of the major ranking factors for local rankings.<\/span><\/p>\n<p><span style=\"font-weight: 400\">But the harsh truth is fake negative reviews will always come no matter how good customer service you&#8217;re providing.<\/span><\/p>\n<p><span style=\"font-weight: 400\">But you can definitely combat these fake reviews and remove those.<\/span><\/p>\n<p><span style=\"font-weight: 400\">You can easily monitor your online reviews using tools like <a href=\"https:\/\/www.google.com\/alerts\" class=\"external\" rel=\"nofollow\" target=\"_blank\">Google alerts<\/a>, Social Mention, or SEMRush.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">And if you find any suspicious reviews that you think might be fake, you can report that review to the administrator of the site where the reviews have been published.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><span style=\"font-weight: 400\">Conclusion<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400\">Some people will always try to take you down when you reach the top.<\/span><\/p>\n<p><span style=\"font-weight: 400\">And if you don&#8217;t pay attention to that, you&#8217;ll soon be at the bottom.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Negative SEO is a serious thing that can hurt your website&#8217;s SEO and wash away all your hard work.<\/span><\/p>\n<p><span style=\"font-weight: 400\">But if you follow the tactics we&#8217;ve shared in this post, you&#8217;ll easily be able to detect and prevent any negative SEO attacks on your website.<\/span><\/p>\n<p><span style=\"font-weight: 400\">We hope you found this post useful. Please let us know if you&#8217;re experiencing any negative SEO attacks on your website recently.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Are you observing a downfall in your search traffic in [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":4013,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29,33],"tags":[],"class_list":["post-4007","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general-seo","category-technical-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Detect And Prevent Negative SEO Attacks?<\/title>\n<meta name=\"description\" content=\"What is negative SEO? And how you can detect and prevent it from happening to your website? 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