{"id":3975,"date":"2022-08-29T08:28:21","date_gmt":"2022-08-29T08:28:21","guid":{"rendered":"https:\/\/zutrix.com\/blog\/?p=3975"},"modified":"2023-07-10T14:11:56","modified_gmt":"2023-07-10T14:11:56","slug":"link-building-strategies","status":"publish","type":"post","link":"https:\/\/zutrix.com\/blog\/link-building-strategies\/","title":{"rendered":"8 Best Link Building Strategies (Proven Tactics)"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Link building is one of the hardest parts of SEO that most people want to avoid.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But the fact is, link building is also one of the crucial parts of SEO that moves the needle.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So even if you want, you can&#8217;t ignore link building at any cost if you want your website to rank higher on the search results.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But the most burning question right now is: why do people hate link building?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The reason why people hate link building is because they don&#8217;t know the right way of building links.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And they are still using those old tactics that just don&#8217;t work anymore.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That can be really frustrating for anyone, to be honest.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But you don&#8217;t have to suffer like this.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this post, we&#8217;ll be showing you some of the best and most effective link building strategies that work a charm.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So without wasting any further time, let&#8217;s dig in.<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_73 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69ecd0460cc72\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69ecd0460cc72\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/zutrix.com\/blog\/link-building-strategies\/#8_Best_Link_Building_Strategies_That_Works\" title=\"8 Best Link Building Strategies That Works\">8 Best Link Building Strategies That Works<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/zutrix.com\/blog\/link-building-strategies\/#1_Broken_Link_Building\" title=\"1. Broken Link Building\">1. Broken Link Building<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/zutrix.com\/blog\/link-building-strategies\/#2_Skyscraper_Technique\" title=\"2. Skyscraper Technique\">2. Skyscraper Technique<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/zutrix.com\/blog\/link-building-strategies\/#3_Unliked_Brand_Mention\" title=\"3. Unliked Brand Mention\">3. Unliked Brand Mention<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/zutrix.com\/blog\/link-building-strategies\/#4_Outreach\" title=\"4. Outreach\">4. Outreach<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/zutrix.com\/blog\/link-building-strategies\/#5_Guest_Posting\" title=\"5. Guest Posting\">5. Guest Posting<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/zutrix.com\/blog\/link-building-strategies\/#6_Create_Link_Bait_Content\" title=\"6. Create Link Bait Content\">6. Create Link Bait Content<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/zutrix.com\/blog\/link-building-strategies\/#7_Copy_Your_Competitors_Backlink_Strategy\" title=\"7. Copy Your Competitor&#8217;s Backlink Strategy\">7. Copy Your Competitor&#8217;s Backlink Strategy<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/zutrix.com\/blog\/link-building-strategies\/#8_Infographics\" title=\"8. Infographics\">8. Infographics<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/zutrix.com\/blog\/link-building-strategies\/#Conclusion\" title=\"Conclusion\">Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"8_Best_Link_Building_Strategies_That_Works\"><\/span><strong>8 Best Link Building Strategies That Works<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"1_Broken_Link_Building\"><\/span><strong>1. Broken Link Building<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Broken link building is a tactic that involves <a href=\"https:\/\/zutrix.com\/blog\/find-and-fix-404-error-pages\/\">finding 404 pages<\/a> or dead pages on a website and asking the website owner to replace that dead link with your content as a replacement.<\/span><\/p>\n<p><img decoding=\"async\" class=\"lazyload alignnone size-full wp-image-3978\" src=\"https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Broken-link-building.png\" data-orig-src=\"https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Broken-link-building.png\" alt=\"Broken link building\" width=\"1280\" height=\"697\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271280%27%20height%3D%27697%27%20viewBox%3D%270%200%201280%20697%27%3E%3Crect%20width%3D%271280%27%20height%3D%27697%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Broken-link-building-200x109.png 200w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Broken-link-building-300x163.png 300w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Broken-link-building-400x218.png 400w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Broken-link-building-600x327.png 600w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Broken-link-building-768x418.png 768w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Broken-link-building-800x436.png 800w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Broken-link-building-1024x558.png 1024w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Broken-link-building-1200x653.png 1200w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Broken-link-building.png 1280w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">It&#8217;s one of the best strategies to build quality backlinks at a scale.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But before you go ahead to implement this strategy, we want to give you a disclaimer.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It might sound easy to build backlinks using this strategy, but it&#8217;s actually not.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Broken link building is a lengthy process, and you would have to put in a lot of hard work for this strategy to work for you.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But you have to understand &#8211;<strong> every good thing demands effort<\/strong>.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So if you&#8217;re okay with putting in a bit of effort, this strategy can do wonders for you and move you up to the top of the ladder.<\/span><\/p>\n<p><b>But the question is:<\/b><i><span style=\"font-weight: 400;\"> how can you build backlinks using the broken link building strategy?<\/span><\/i><\/p>\n<p><span style=\"font-weight: 400;\">To make it easier, you can divide broken link building into a <\/span><b>three-step process:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Find the broken links opportunities.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Create or identify the content that is worth linking<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Outreach and offer your content as a replacement.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">You can look up at your competitor&#8217;s websites, websites in your niche, or even web pages around particular topics to find out broken link opportunities.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is by far the most challenging task of the process.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can use tools like <\/span><a href=\"https:\/\/ahrefs.com\/\" class=\"external\" rel=\"nofollow\" target=\"_blank\"><span style=\"font-weight: 400;\">Ahrefs<\/span><\/a><span style=\"font-weight: 400;\"> and <\/span><a href=\"https:\/\/chrome.google.com\/webstore\/detail\/check-my-links\/ojkcdipcgfaekbeaelaapakgnjflfglf\/support?hl=pt-BR\" class=\"external\" rel=\"nofollow\" target=\"_blank\"><span style=\"font-weight: 400;\">Check My Links<\/span><\/a><span style=\"font-weight: 400;\"> to make this process super easy and quick.<\/span><\/p>\n<p><b>Pro tip: <\/b><span style=\"font-weight: 400;\">Use the tool <\/span><a href=\"https:\/\/ahrefs.com\/\" class=\"external\" rel=\"nofollow\" target=\"_blank\"><span style=\"font-weight: 400;\">Ahrefs<\/span><\/a><span style=\"font-weight: 400;\"> and enter one of your competitor&#8217;s websites in the Ahrefs search explorer.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">After that, click on <\/span><b>best by links<\/b><span style=\"font-weight: 400;\"> and filter the backlinks based on <\/span><b>404 not found errors<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now look for the referring domains of each dead page (If any page has more than 20 referring domains, it&#8217;s an excellent point to start).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Then, figure out if your website already has some similar content (if not, create one) and send an outreach email to those websites that are linking to that dead page.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In your outreach email, let them know that they&#8217;re linking to a dead page and offer your content as a replacement for that.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Generally, people would be more than happy to do that because it serves their readers too.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Skyscraper_Technique\"><\/span><strong>2. Skyscraper Technique<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The Skyscraper technique is an excellent link building tactic developed by famous SEO expert brian dean.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Using this technique, he grew his website <a href=\"https:\/\/backlinko.com\/skyscraper-technique\" class=\"external\" rel=\"nofollow\" target=\"_blank\">traffic by 110% in 14 days<\/a>.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The name <\/span><b>&#8220;Skyscraper technique&#8221;<\/b><span style=\"font-weight: 400;\"> might sound like a huge deal, but it&#8217;s one of the easiest link building strategies you&#8217;ll ever find.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The strategy is simple.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You find a popular piece of content on other websites that have received a lot of backlinks and create 10x better content than those.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And once you create 10x better content than the existing one, reach out to the websites that have already linked to your competitor&#8217;s content and show them why your content deserves to be on that spot.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At this point, you might need some negotiation skills. Still, generally, if your content is unbeatable and far better than your competitor&#8217;s content, they would be happy to link to your content.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you use this strategy, your main goal should be to<strong> create 10x better content than your competitor<\/strong>.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Go as in-depth in your content as you can and cover everything around the topic.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But keep in mind, 10x better content doesn&#8217;t always mean longer content. Don&#8217;t stuff words just for the sake of making it longer. It will hurt your readership negativity.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Instead, focus on solving your reader&#8217;s problem by providing in-depth knowledge around that topic.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Unliked_Brand_Mention\"><\/span><strong>3. Unliked Brand Mention<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.searchenginejournal.com\/link-building-guide\/unlinked-brand-mentions\/\" class=\"external\" rel=\"nofollow\" target=\"_blank\">Unliked brand mention<\/a> is by far one of the easiest link building strategies you&#8217;ll ever find.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are a lot of websites over the internet that might mention your brand without linking to your website.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And you just have to contact those website moderators and ask them to add a link to your website where they&#8217;ve mentioned your brand.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That&#8217;s it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">9 out of 10 people would probably say yes because they&#8217;ve already mentioned your brand, and adding a link to your website won&#8217;t hurt them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But if you have a small website and you&#8217;re just starting out, this strategy might not work for you that efficiently.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When you&#8217;re starting out, generally, people won&#8217;t mention your brand because they don&#8217;t know who you are.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In the beginning, you won&#8217;t have any press coverage or tremendous brand value. So it&#8217;s unlikely that people would mention your brand on their website.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, this strategy can be an absolute steal for you if you have a decent brand presence over the internet.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"4_Outreach\"><\/span><strong>4. Outreach<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Outreach is basically the act of reaching out to any other organization for a specific purpose.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In our case, the purpose would be <\/span><b>&#8220;Getting a backlink.&#8221;<\/b><\/p>\n<p><span style=\"font-weight: 400;\">No matter what link building strategies you use, outreach will be a crucial part of everything.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But the fact is, you can even use outreach as a solo link building strategy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can&#8217;t just reach out to anyone and ask them to link back to your website.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It just won&#8217;t happen.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Instead, you can use outreach to build strong relationships with other <strong>creators, entrepreneurs, or influencers in your niche<\/strong>.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And when you first build a relationship with them, it would be far easier for you to get backlinks from their websites.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sometimes they would even link out to your website even if you don&#8217;t ask them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That&#8217;s the power of building relationships and networking with others in your industry.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Outreach is a powerful tool that can open up a new world of opportunities for you.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But the only condition is you have to use it the right way.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"5_Guest_Posting\"><\/span><strong>5. Guest Posting<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">First of all, let&#8217;s understand what <\/span><b>&#8220;guest posting&#8221;<\/b><span style=\"font-weight: 400;\"> actually is.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Guest posting means publishing content on someone else&#8217;s website.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Many people speculate that guest posting is dead and doesn&#8217;t work anymore.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But the fact is it&#8217;s still one of the proven strategies to get quality backlinks, build a brand and get website traffic.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you want to get quality do-follow backlinks to your website, guest posting would be one of the best strategies for you.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, just like most <a href=\"https:\/\/howsociable.com\/link-building\/\"><strong>link building tactics<\/strong><\/a>, guest posting isn&#8217;t easy either.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Yet, if you do it the right way, it can bring enormous results for your website.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But the question is: how can you find out sites that accept guest posts?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Well, this isn&#8217;t that hard.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Using some Google search operators, you can easily find thousands of websites that accept guest blogs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some of the search operators that you can use are:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><em><span style=\"font-weight: 400;\">Your keyword + &#8220;write for us&#8221;<\/span><\/em><\/li>\n<li style=\"font-weight: 400;\"><em><span style=\"font-weight: 400;\">Your keyword + &#8220;guest post&#8221;<\/span><\/em><\/li>\n<li style=\"font-weight: 400;\"><em><span style=\"font-weight: 400;\">Your keyword + &#8220;submit content&#8221;.<\/span><\/em><\/li>\n<li style=\"font-weight: 400;\"><em><span style=\"font-weight: 400;\">Your keyword + &#8220;submit post&#8221;<\/span><\/em><\/li>\n<li style=\"font-weight: 400;\"><em><span style=\"font-weight: 400;\">Your keyword + &#8220;guest article&#8221;<\/span><\/em><\/li>\n<li style=\"font-weight: 400;\"><em><span style=\"font-weight: 400;\">Your keyword + &#8220;contribute to our site&#8221;<\/span><\/em><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">For example, we have searched for the term <\/span><b>marketing + &#8220;write for us&#8221; <\/b><span style=\"font-weight: 400;\">and you can see the search results have pulled up a lot of websites that are currently accepting guest posts on their website.<\/span><\/p>\n<p><img decoding=\"async\" class=\"lazyload size-full wp-image-3976 aligncenter\" src=\"https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Build-backlinks-using-guest-post.png\" data-orig-src=\"https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Build-backlinks-using-guest-post.png\" alt=\"Build backlinks using guest post\" width=\"870\" height=\"931\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27870%27%20height%3D%27931%27%20viewBox%3D%270%200%20870%20931%27%3E%3Crect%20width%3D%27870%27%20height%3D%27931%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Build-backlinks-using-guest-post-200x214.png 200w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Build-backlinks-using-guest-post-280x300.png 280w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Build-backlinks-using-guest-post-400x428.png 400w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Build-backlinks-using-guest-post-600x642.png 600w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Build-backlinks-using-guest-post-768x822.png 768w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Build-backlinks-using-guest-post-800x856.png 800w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Build-backlinks-using-guest-post.png 870w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 870px) 100vw, 870px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">And you can do the same thing repeatedly using different search operators we&#8217;ve mentioned earlier to find out an infinite number of websites that accept guest posts.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Once you find out the prospects, list them in a spreadsheet and collect their email addresses.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And then, it&#8217;s time to outreach.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Reach out to the website moderators and pitch them your guest post ideas. If your post ideas are appealing and it also resonate with the prospect&#8217;s audience, they would be happy to let you publish a post on their website.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There&#8217;s no hard and fast rule in guest posting.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can even reach out to the top blogs or websites in your niche and casually ask them if you&#8217;re accepting guest posts (even if they don&#8217;t have a separate guest posting page on their website).<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"6_Create_Link_Bait_Content\"><\/span><strong>6. Create Link Bait Content<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Link bait contents are those contents that you create for the sole purpose of generating backlinks.<\/span><\/p>\n<p><b>The goal is simple: <\/b><span style=\"font-weight: 400;\">you create in-depth content pieces and use them as a tool in your outreach to get website backlinks.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some link-bait content examples are data-driven content, statistics, ultimate guides, and controversial content.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can even create some free tools or courses as your link-bait content.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, at Zutrix, we have plenty of free tools like <a href=\"https:\/\/zutrix.com\/free-serp-checker\">SERP checker<\/a>, <a href=\"https:\/\/zutrix.com\/free-keyword-planner\">keyword planner<\/a>, <a href=\"https:\/\/zutrix.com\/youtube-keyword-tool\">YouTube tag generator<\/a>, and more.<\/span><\/p>\n<p><img decoding=\"async\" class=\"lazyload alignnone size-full wp-image-3977\" src=\"https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Free-serp-checker.png\" data-orig-src=\"https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Free-serp-checker.png\" alt=\"Free serp checker\" width=\"1893\" height=\"926\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271893%27%20height%3D%27926%27%20viewBox%3D%270%200%201893%20926%27%3E%3Crect%20width%3D%271893%27%20height%3D%27926%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Free-serp-checker-200x98.png 200w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Free-serp-checker-300x147.png 300w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Free-serp-checker-400x196.png 400w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Free-serp-checker-600x294.png 600w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Free-serp-checker-768x376.png 768w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Free-serp-checker-800x391.png 800w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Free-serp-checker-1024x501.png 1024w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Free-serp-checker-1200x587.png 1200w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Free-serp-checker-1536x751.png 1536w, https:\/\/blog.zutrix.com\/wp-content\/uploads\/2022\/08\/Free-serp-checker.png 1893w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 1893px) 100vw, 1893px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">And these tools have generated a bunch of backlinks to our website, completely free of cost.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We haven&#8217;t spent months building relationships with other website moderators, or we didn&#8217;t spend a single penny on running massive outreach campaigns.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Since our tools are helpful and it&#8217;s free at the same time, people linked and mentioned the tools in their contents naturally.<\/span><\/p>\n<p><b><i>But should you create a free tool as well?<\/i><\/b><\/p>\n<p><span style=\"font-weight: 400;\">Well, it totally depends on your business.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It&#8217;s not necessary to create tools or free courses as link-bait content.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Even helpful guides, statistics, or data-driven content can also do wonders for you.<\/span><\/p>\n<p><b>But the thumb rule is:<\/b><span style=\"font-weight: 400;\"> whatever link-bait you create, make sure it&#8217;s super helpful for their audience.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"7_Copy_Your_Competitors_Backlink_Strategy\"><\/span><strong>7. Copy Your Competitor&#8217;s Backlink Strategy<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Link building is complex.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But if you want to build links in the simplest way without spending too much time on creating and implementing new strategies, you can just copy what your competitors are doing.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Yes, you heard it right.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Copying your competitor&#8217;s backlink strategies is the easiest and most popular way to get backlinks quickly.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Just go through the backlink profile of your competitors and find out how they are generating backlinks.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You have to dive deep into their backlink activities to figure out the strategies they are using to get backlinks on their website.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And once you find out how you&#8217;re competitors are generating links, you just have to use the same tactic.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, if your competitor is doing guest posting on a website, you can just approach the same website and ask them if they&#8217;re accepting more guest posting opportunities.<\/span><\/p>\n<p><b>The bottom line is simple:<\/b><span style=\"font-weight: 400;\"> you just copy what your competitors are doing.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That&#8217;s it. No fancy strategy.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"8_Infographics\"><\/span><strong>8. Infographics<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Although Infographics doesn&#8217;t work for link building as it used to be, there&#8217;s still some scope available.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">People say a lot of things.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some say guest posting is dead. But it still works.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some argue that broken link building doesn&#8217;t work anymore. But it still does.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So stop thinking about what people say and start doing the thing you believe works.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you can create valuable and beautifully designed infographics, you can generate a ton of backlinks that you can&#8217;t even imagine.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You just have to be a little creative and approach the prospects the right way.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><strong>Conclusion<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Link building is tough.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Maybe that&#8217;s why 94% of content never gets a SINGLE backlink.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But if you use the right approach and implement the link building strategies we&#8217;ve mentioned the right way, you can build hundreds of quality backlinks effortlessly.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some strategies might work for you, and some might not. You have to try and test out to figure out what works for you the best.<\/span><\/p>\n<p>Along with building backlinks, monitoring the backlinks is also crucial. Using <a href=\"https:\/\/zutrix.com\/backlink-monitoring\">Zutrix backlink monitoring<\/a> feature, you can easily monitor your backlinks from one dashboard.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Link building is one of the hardest parts of SEO [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":3981,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[32],"tags":[],"class_list":["post-3975","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-link-building"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>8 Best Link Building Strategies (Proven Tactics)<\/title>\n<meta name=\"description\" content=\"If you&#039;re struggling to build backlinks on your website, we&#039;ve shared some of the best proven link building strategies in this post\" 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